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ALC, AIDSLIFECYCLE, Lifecycle, AIDS/Lifecycle, Custom kits, bike kits, silence is death, silence equals death, silence = death, jakroo, shespoke, bike kits, custom bike kits, design, bike kit design, custom kits, black lives matter, hiv awareness, aids awareness, hiv, aids

Design + Marketing: Custom Bike Kit for AIDS/LifeCycle Ride

SheSpoke is one of the few all-female bike crews that complete the 545-mile AIDS/LifeCycle ride down the coast of California each year to raise funds and awareness in the fight against HIV/AIDS. When it came time to design their cycling kits, we felt it important to focus on women. During our research, we found that […]